American Gem Society

How to Shop for Diamond Engagement Rings

Buying a diamond engagement ring is a momentous occasion. If you’re ready to purchase a ring, but don’t know where to start, you’re in the right place. With such an important expenditure as a diamond engagement ring, you want to feel confident in your decision. You want to feel like you’ve purchased the perfect ring! Doing your research, shopping around, and careful consideration go a long way toward making that happen. It also helps to have informed advice from professionals in the industry. The American Gem Society is the country’s preeminent jewelry trade organization dedicated to consumer protection. We’re dedicated

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Now Streaming on IGTV: “Sparkle Sessions”

There’s no such thing as sparkling too much, and now you can add a little more with the “American Gem Society’s Sparkle Sessions!” “Sparkle Sessions” is a short series on our IGTV channel, which allows us to give you an inside scoop on AGS jewelers’ favorite and, of course, sparkly jewelry! Each episode will feature an AGS jeweler speaking to you about the jewelry they love while highlighting special features. As they explain why their sparkly favorites are so special, they’ll also be showcasing their expertise in jewelry and gemstones. Our first “Sparkle Sessions” features Nikia Levesque, the Marketing Manager

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Teardrops of the Moon: Pearls in Legends…and Trends

Ancient Japanese legends told stories of mermaids and nymphs crying tears of pearls. When the Greek gods wept, they shed pearls. Even the moon allegedly shed tears of well…you know. There are many myths pearls, and not all tales involve crying. Early Chinese civilization believed that dragons carried pearls between their teeth. If you were brave enough to slay a dragon and claim a pearl, it was a symbol of wisdom. In Hindu folklore, dewdrops fell from the moon into the sea, turned into pearls, and Krishna picked one out of the water as a gift for his daughter on her

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Emeralds and Diamonds: the perfect pair

By Donna Jolly, RJ When you roam the hallways of the American Gem Society, it’s not unusual to see members of the team staring at images of gorgeous jewelry on their desktop. We work in this industry because we are fans of shiny, pretty things! As jewelry lovers, we can be a little fickle, month to month, as to what our favorite gemstone is. Yes, we love diamonds. Quite a lot. Turns out, we love May’s birthstone quite a lot, too: the emerald. Pair an emerald and a diamond together, and we pretty much have a hard time finding the

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Looking at Diamonds in a Different Light

Diamonds have been celebrated for centuries as a symbol of love and status and have been revered throughout the centuries. No wonder there are literally volumes of references to diamonds in fiction and historical tomes. Though April is in our rearview mirror, we just can’t quite let go of our favorite gem, and in thinking about our obsession, three thoughts struck us that show how special diamonds really are: Diamonds are the result of both nature and man. They come from the earth, but diamond cutters, who are skilled artisans, turn diamond rough into beautiful works of art. Case in

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April Birthstone: Diamond

By Anna Samsonova, CGA, Ben Bridge Jewelers [youtube https://www.youtube.com/watch?v=AopwgVibBmI&autoplay=1] “Diamonds ARE a girl’s best friend,” especially if you were born in April! Since the beginning of time, diamonds have been associated with strength, love and purity. They are symbols of eternal love and great status. Many of us know of famous diamonds and their stories, from the infamous Hope Diamond to the Koh-i-Noor Diamond (both diamonds reputedly hold a curse to those who own or wear them).  Most people think of diamonds as clear gemstones, and they can indeed be quite clear, but diamonds can also be quite colorful. Diamond

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Kunzite: pretty in pink

This stunning ring from Omi Prive has been getting a lot of attention on our Facebook page this month. It’s a kunzite and sapphire ring; a combination that is gorgeous!  We love the unique design and the use of kunzite as the center stone.     Some interesting facts about kunzite: It’s a bit of a newbie in the gemstone world: this pretty gemstone has only been known for about 100 years. In 2014, Pantone named “Radiant Orchid” its Pantone Color of the Year, and it helped give a second renaissance to kunzite. “Radiant orchid” is a great way to describe this beautiful gem that ranges

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Tips from Jewelers Mutual: Popular Engagement Rings to Make Your Holiday Proposal Perfect

Are you planning to make one of your holiday gifts an engagement ring? With all the excitement and holiday hubbub, where do you begin? Jewelers Mutual Insurance Company has compiled a wonderful list of what to look for, based on latest trends, hottest colors and alternative alloys. But keep in mind, it’s most important to be conscious of what your beloved most desires. Learn more by reading their blog, Popular Engagement Rings to Make Your Holiday Proposal Perfect.

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Happy Birthday November!

By Amanda L. Colborn November has two beautiful birthstones associated with the month. If you’re a fan of color or variations of colored stones, than November is the perfect month for you. Both Topaz and Citrine shine in popularity because of their outstanding colors. They both also have a very special place in history! Learn more about each stone below: Topaz Topaz is a gemstone available in a rich rainbow of colors. Prized for several thousand years in antiquity, at the time — all yellow gems were called topaz. Often confused with citrine quartz (yellow) and smoky quartz (brown), quartz and topaz are separate

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How To Clean Your Jewelry

Blog post courtesy of The Kingswood Company At the American Gem Society, we love sharing blogs with you about gemstones, diamonds, fine jewelry and new fashion trends. When it comes to jewelry care, we strive to give you the best jewelry care knowledge so your keepsakes will last for generations. That’s why in this blog, we teamed up with The Kingswood Company. For over 60 years they have been the leading innovators in high-quality, private-label jewelry care products. So this week’s blog is completely dedicated to keeping the jewelry you already have, or are looking to purchase, in the best

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