colored diamonds

It’s Okay to Get an "F" in Diamond Color

By John Carter, CGA, CEO & President of Jack Lewis Jewelers Choosing the diamond that is right for you means that you need to become a Jedi Master with the answers to these two questions: What area(s) should I spend money on? And more importantly: In what area(s) should I save money without it being obvious that I did so? Ok. So, there you go. I’ve summed up this whole frustrating process with two questions. Now, go out there and make the right choice! Not really that simple, I know. If it was, I wouldn’t have a job. Understanding those questions

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