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Ad Agency Appoints New Leadership & Offers Full Range of Services

Bottom Line Marketing (BLM) is excited to announce the company is growing its team, appointing new leadership, and continuing to offer a fuller-than-ever range of new marketing services. With nearly 70 in-house employees working from office locations in West Palm Beach, Florida, and Denver, Colorado, BLM is the largest full-service ad agency in the jewelry industry.

Earlier this year, Bottom Line CEO Jackie Brooks claimed full ownership of the company in a step that further unifies the agency under one vision across both offices.

“We started as a small operation in a garage in Michigan and grew into a marketing
powerhouse,” said Brooks. “The whole journey has been a dream come true, and that’s what we’re prepared to do for each client—turn their vision into reality. Accordingly, we’ve worked hard to put incredible talent and the latest technologies in place to help our partners reach new levels of success.”

Gus Garcia now occupies the role of Chief Growth Officer. Bottom Line’s longest-tenured employee, Gus has worked his way through the agency as a Media Buyer, Director of Digital Marketing, Director of Business Development, Account Executive, and now Chief Growth Officer. Gus is excited to help bring the agency to new heights in 2023 alongside a star-studded team of marketing experts.

Ashleigh Lynn has been appointed to the position of Chief Operating Officer. Longtime employee of Bottom Line, Sara Gray, has been promoted to Associate Creative Director. Sara has an extensive background as Bottom Line’s former lead designer, with a special eye for detail and captivating creative strategy.

New talent has also joined the agency’s Creative Department, including Creative Director Dewey Taylor. Dewey brings a bounty of experience producing corporate cinema and advertising campaigns with Emmy Award-winning studios. Before joining the BLM team, he served as filmmaker and commercial advertising producer for iconic brands such as Signet Jewelers, BMW, TopGolf, and more.

Jackie Brooks, CEO, Bottom Line Marketing
Jackie Brooks,
CEO, Bottom Line Marketing
Gus Garcia, Chief Growth Officer, Bottom Line Marketing
Gus Garcia,
Chief Growth Officer, Bottom Line Marketing

BLM is focused on growing independent retail jewelers. The full-service ad agency serves over 80 retail stores and 100 doors in the industry. As a provider of Shopify website solutions, Bottom Line creates robust, beautiful e-commerce websites specifically tailored to give high-end jewelry clients a competitive edge in the digital landscape. Their comprehensive range of services includes:

  • Brand Development + Management
  • Traditional Media
  • Digital Media
  • Social Media
  • SEO
  • Graphic Design
  • Animation
  • Video Production
  • Audio Production
  • Photography
  • Copywriting
  • Co-op Management
  • Clienteling Solutions + In-store strategy
  • Shopify Website Development + Management

Bottom Line Marketing will exhibit at JCK in Booth 15048, near the Plumb Club. Stop by to learn more about illuminating your marketing strategy with BLM, visit bottomlinemarketing.com for more information, or contact Gus Garcia with questions at [email protected].