November 20, 2025

By Pinchas Gniwisch, Delmar Jewelers Understanding your AI tools and their limitations is essential for leveraging them effectively. In this article, we’ll explore how you can use AI to create professional-quality images of your jewelry that rival traditional photoshoots. Our goal: To produce a social-media-worthy image generated entirely through AI. For this experiment, we selected a distinctive pendant to test across multiple platforms and see what each tool could deliver. An 8.5–9 MM white cultured freshwater pearl, diamond, and sapphire pendant with chain in 10K white gold. Midjourney Midjourney is a powerhouse for visual generation, but it has a critical

By Jewelers Mutual® Group The holiday season brings both higher sales and greater risk for jewelry retailers, as increased foot traffic attracts more criminal activity. Criminals often exploit the busy retail environment and extended holiday hours to commit thefts and robberies. Jeweler-specific holiday crime trends include: Smash & Grab involves thieves smashing display cases and quickly stealing the contents, particularly in mall-based and urban locations. Organized retail crime often targets jewelry retailers for high-value goods that can be quickly resold. Burglary and safe attacks increase during holiday closures when businesses may have reduced staffing or surveillance. Cyber threats also increase,

From Antwerp’s legendary diamond district to showcases across the United States, the story of Henri Daussi is one of artistry, innovation, and family legacy. The brand traces its roots to founder Henri Daussi Loots, who was born in Antwerp, Belgium, in 1932 and went on to become a master diamond cutter. “He came from a long family line of diamond cutters and worked in Antwerp’s legendary diamond center, mastering the art of cutting classic diamond shapes,” says Jeff Loots, President of Henri Daussi. Wanting to achieve something special, Henri cut the first perfect heart-shaped diamond and went on to craft