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Panel discussions, hands-on demonstrations and the GIA Show Service Laboratory

Experience the world of gemology in person with GIA at Couture and JCK Las Vegas.

Las Vegas show attendees can immerse themselves in what GIA has to offer through interactive displays, informative presentations, hands-on demonstrations and the GIA Show Service Laboratory.

“We are thrilled to once again participate in JCK Las Vegas and Couture where we can connect with industry professionals from around the world,” said Susan Jacques, President and CEO of GIA. “As a trusted resource for gemological knowledge, services and expertise, GIA is committed to advancing excellence and integrity in the global gem and jewelry trade.”

For the full list of GIA JCK Las Vegas activities, including GIA experts in action, visit

Stop by Couture Lounge Café Noir on Thursday, May 30 where attendees can grab a refreshment and learn how to translate gemological knowledge into engaging customer experiences. These 20-minute sessions, hosted by a GIA instructor, will provide valuable insights and demonstrations using exceptional gemstones from the Institute’s museum.

At booth 15031 on Gallery level 2 at JCK Las Vegas, GIA will host live demonstrations and presentations covering diamond grading, gem identification, jewelry design and jewelry forensics, hands-on interaction with the GIA® Gemolite® NXT, GIA iD100®, and GIA Match iD™. Combined, these unique offerings provide valuable insights and practical skills for attendees seeking to enhance their gem and jewelry knowledge.

On-site GIA gemologists with the latest instruments will offer convenient access to colored stone identification and origin services at the GIA Show Service Laboratory in the Venetian. Submissions can be brought to Bassano 2805-2806, Level 2 beginning Thursday, May 30. Capacity is limited; come early to ensure return at the show.

Mingle with industry friends and GIA alumni at MIX IT UP on Friday, May 31, an event co-hosted by the AGS Young Titleholders and GIA’s Alumni Collective. Tickets are available here.

For the latest industry insights from GIA and industry leaders, mark your calendars for:

How to buy diamonds with legitimate source provenance, practical advice to diamond buyers
  • Date and Time: Sunday, June 2, 11:00 AM – 12:00 PM
  • Location: At JCK- Venetian Hotel, Murano Room, Level 3
Industry Update: Natural Diamond Market
  • Date and Time: Friday, May 31, 10:00 AM – 10:45 AM
  • Location: At JCK – Showcase Stage, The Venetian Expo, Level 2