Jeff Skaret

Jeff Skaret is in his fourth decade serving the fine jewelry industry and is currently the VP of Business Development for Vlora Jewelry, partnering with founder Vik Jain. Vlora Custom delivered its first piece in late August 2021 and Vlora Fashion was introduced at Centurion, January 2022. The company’s dedication to customer service, reimagined classic designs, and impeccable quality has led to tremendous acceptance, fueling very strong growth in its first couple of years. Many of the finest retail jewelers in North America have established both fashion and custom partnerships with Vlora, which received AGS Accreditation in the Spring of 2023. At Centurion 2024, Vlora introduced its new Bridal Collection to rave reviews. For nearly ten years prior, Jeff was the VP of Partner Development at Forevermark, helping to launch the initiative in North America, directing the sales team, working with the network of authorized manufacturers and jewelers, and developing and implementing training programs. Between his first eleven years with ArtCarved and the ten years at Forevermark, Jeff worked at Scott Kay and introduced Furrer-Jacot Fine Swiss Wedding Rings toPage 2/2 the US market for eight years. In addition to sales and management, Jeff has concepted, developed, and delivered training programs for most of the companies with whom he has worked over his career. Jeff has two recently married adult children, Christian and Cali, and while enduring a hectic travel schedule, enjoys golfing, boating, and being with them and their spouses as much as possible. Jeff lives in the Minneapolis area.