Read these testimonials given by members of the American Gem Society.
AGS Member Testimonials
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"The hardest part of explaining the 4 Cs to customers has always been cut. Customers become interested in the personal characteristics of their own diamond. I can easily explain Carat, Color, and Clarity but getting them to understand grading on Cut has proven challenging. Using the ASET, not only shows the customer the differences in cut grades, but also gives them confidence in selecting their diamond. The hands on experience that this provides has aided in numerous sales and satisfied clients!"

Cathy Calhoun
Calhoun Jewelers 


Just wanted to drop you line to congratulate you on a tremendous piece of software.  I'm sure you have heard that many times from other people, but it never hurts to hear it one more time.  I was really impressed with how easy the software was to use and integrate with the Sarin info.  If you ever need a testimonial or anyone has any questions on the use of it from the Retail end, please feel free to give them my name (or Bill's for that matter as well).  Thanks again for all your help.

Joel Hassler, G.G., C.G.A., C.I.A.
Rasmussen Diamonds

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Mission Statement

The American Gem Society (AGS) is a nonprofit trade association of fine jewelry professionals dedicated to setting, maintaining and promoting the highest standards of ethical conduct and professional behavior through education, accreditation, recertification of its membership, gemological standards, and gemological research.

The Society is committed to providing educational products to inform and protect the consumer and to contributing to the betterment of the trade by creating industry standards to protect the jewelry-buying public and the fine jewelry industry as a whole.

AGS Laboratories, founded to support the AGS mission, is a nonprofit diamond grading laboratory with a mission of consumer protection. Adhering to the AGS Diamond Grading Standards, AGS Laboratories is dedicated to offering diamond grading reports that provide consistency and accuracy based on science.

American Gem Society

8881 W. Sahara Ave. Las Vegas, NV 89117 (866) 805-6500