News & Press: American Gem Society News

American Gem Society Launches Digital Badging for Members

Monday, November 11, 2019  
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Digital BadgesThe American Gem Society (AGS) has announced the launch of “digital badging” credentials for AGS members. The badges are the first of its kind in the jewelry industry.

A digital badge is a graphical icon that indicates the AGS members’ credentials and accomplishments and is displayed, accessed, and verified online. The badge can be added to their email signature, website, or social media.

Consumers can click on the member’s badge, which then takes them to an online source that goes into further detail about why they have earned that badge, the methods they took to achieve it, and how they are working to maintain their AGS credentials.

“As a titleholder, our members have pledged to uphold the AGS mission of maintaining and promoting strong business ethics, continuing education, and protecting the consumer. In their stores, our members proudly display their certificates, but they cannot do that online or in emails. Digital badging acts as that virtual wall behind their desk or counter where they can proudly display their hard-earned certificates,” said Katherine Bodoh, RJ, CEO of the American Gem Society and AGS Laboratories. “It’s one more way we can let consumers know about the importance of shopping with an AGS jeweler, and is a point of differentiation for the jeweler.”

To learn more about the Digital Badging Program, visit ags.org/digitalbadging.


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Mission Statement

The American Gem Society (AGS) is a nonprofit trade association of fine jewelry professionals dedicated to setting, maintaining and promoting the highest standards of ethical conduct and professional behavior through education, accreditation, recertification of its membership, gemological standards, and gemological research.

The Society is committed to providing educational products to inform and protect the consumer and to contributing to the betterment of the trade by creating industry standards to protect the jewelry-buying public and the fine jewelry industry as a whole.

AGS Laboratories, founded to support the AGS mission, is a nonprofit diamond grading laboratory with a mission of consumer protection. Adhering to the AGS Diamond Grading Standards, AGS Laboratories is dedicated to offering diamond grading reports that provide consistency and accuracy based on science.

American Gem Society

8881 W. Sahara Ave. Las Vegas, NV 89117

info@ags.org (866) 805-6500