Deborah is the Chief Marketing Officer of the Diamond Producers Association (DPA). The DPA's mission is to protect and promote the integrity and reputation of diamonds and of the diamond industry. She leads the DPA's U.S operations, including the industry's first category marketing initiative in a decade — 2016's launch of the “Real is Rare. Real is a Diamond” campaign. The campaign was designed to create a new emotional resonance and relevance for diamonds with a new generation: one driven by individual choice, not convention.
Deborah is an award-winning strategic marketing leader and expert in marketing to millennials. She is passionate about creating unique, ownable and organic multiplatform programs that enable brands to engage, entertain and educate customers and drive loyalty, advocacy and purchase. Deborah's experience includes helping world-class brands evolve their marketing approach as consumers change their relationship with technology, media, sharing and shopping.
Prior to DPA, Deborah was Vice President and General Manager of Time Inc.'s Style Network. While there, she led the world's biggest publishing company in its quest to attract young, affluent readers via new brands, products and content experiences that were relevant and authentic. Under her leadership, the Style Network went from No. 20 in comScore beauty/fashion to No. 4, with monthly unique views quadrupling in 12 months.
Deborah also spent 10 years in executive roles at L’Oreal USA. She led media and integrated marketing communications teams and agencies in both the Consumer Product and Salon Professional Divisions, as well as at the corporate level, as Senior Vice President of Digital Investment, Innovation and Content Strategy for L’Oreal USA. She then ran strategy and activation for the P&G Beauty business as SVP and Managing Director at Starcom Mediavest Group.
Deborah was recognized in 2013 as The Delaney Report's Corporate Media Executive of the Year, in 2012 as both an AdAge Media Maven and an Advertising Working Mother of the Year, and in 2017 as a Woman to Watch in 2018 by Luxury Daily. She resides with her family in Larchmont, New York.