Charles Stanley
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Charles StanleyCharles Stanley joined as President of Forevermark US, Inc. in November, 2010 and is responsible for the launch and sustained development of the brand in the US

Before his tenure with Forevermark, Charles worked in the jewelry industry for 16 years, joining De Beers as Marketing Director for Japan and other Asian markets before running De Beers US marketing activities. He was involved in the set-up of De Beers Diamond Jewelers where he worked for a number of years before his last position at Harry Winston, where he held the position of VP in charge of Merchandising and Operations.


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Mission Statement

The American Gem Society (AGS) is a nonprofit trade association of fine jewelry professionals dedicated to setting, maintaining and promoting the highest standards of ethical conduct and professional behavior through education, accreditation, recertification of its membership, gemological standards, and gemological research.

The Society is committed to providing educational products to inform and protect the consumer and to contributing to the betterment of the trade by creating industry standards to protect the jewelry-buying public and the fine jewelry industry as a whole.

AGS Laboratories, founded to support the AGS mission, is a nonprofit diamond grading laboratory with a mission of consumer protection. Adhering to the AGS Diamond Grading Standards, AGS Laboratories is dedicated to offering diamond grading reports that provide consistency and accuracy based on science.

American Gem Society

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