Charla Claypool
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A member of the Litigation Department of Lewis Rice, Charla M. Claypool focuses her practice in the areas of intellectual property and advertising, promotions, and social media law. She has significant experience advising clients on legal issues related to advertising, endorsements, loyalty programs, and consumer promotions, including issues involving conduct of such initiatives via social media. Additionally, Charla frequently assists her clients on intellectual property transactional matters, including drafting and reviewing mobile application development agreements and crowdsourcing agreements, as well as legal matters related to cloud computing and data management. Charla routinely offers guidance on a variety of copyright and trademark issues including ownership, registration, infringement, and licensing, as well as privacy and publicity rights issues.


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Mission Statement

The American Gem Society (AGS) is a nonprofit trade association of fine jewelry professionals dedicated to setting, maintaining and promoting the highest standards of ethical conduct and professional behavior through education, accreditation, recertification of its membership, gemological standards, and gemological research.

The Society is committed to providing educational products to inform and protect the consumer and to contributing to the betterment of the trade by creating industry standards to protect the jewelry-buying public and the fine jewelry industry as a whole.

AGS Laboratories, founded to support the AGS mission, is a nonprofit diamond grading laboratory with a mission of consumer protection. Adhering to the AGS Diamond Grading Standards, AGS Laboratories is dedicated to offering diamond grading reports that provide consistency and accuracy based on science.

American Gem Society

8881 W. Sahara Ave. Las Vegas, NV 89117 (866) 805-6500