Andrew Rickard's position as Vice President of Operations at RDI Diamonds has allowed him to interact with retailers from all over the country. His extensive formal education in business, coupled with his job experience in sales and sales training, has allowed him to extract sales theory from the industry's most successful organizations to produce programs that both educate and entertain.
He has spoken at numerous jewelry shows including the AGS Conclave, InStore/Smart Chicago and Dallas, Leading Jewelers Guild, RJO and RJO Next Generation and IJO, as well as training seminars at hundreds of stores around the country in addition to their own in-house training sessions. His opinions have been sought and quoted in various industry publications including Rapaport and the Jewelry Business Advisor. His high energy, easy-to-understand style gets right to the point and delivers a lasting impact to both seasoned veterans and novices alike.