Cash in with Color
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When: Tuesday, July 21, 2020
11:00 AM
Where: Online Webinar
United States
Presenter: Jonathan Farnsworth, CG, and Brecken Farnsworth, CG, Parlé Jewelry Designs

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Cost: Free
Register: Online


Cash in with Color
Jonathan Farnsworth, CG, and Brecken Farnsworth, CG, Parlé Jewelry Designs


Jonathan Farnsworth and Brecken FarnsworthBrought to you by the AGS Young Titleholders

It is no coincidence that color sales have been steadily increasing with society's desire to be unique. Increase margins, boost store traffic, and reinvigorate your love of color with five proven steps to colorful success.

Jonathan and Brecken Farnsworth are 2nd generation owners of Parlé Jewelry Designs. Under their leadership, Parlé has transitioned from a commercial supplier of color gemstones to an award-winning design house with over ten years of consecutive winners in the JCK Jewelers Choice Awards. Their knowledge and passion for color has led to the success of their podcast, Gem Junkies.

With thriving retail partnerships throughout the country, they know how to make color a profitable category no matter your store's demographic. Enjoy an exciting and fresh perspective from one of the industry's most up and coming power couples and capitalize on the desire to be unique with the amazing world of color gemstones!


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You can also catch this webinar live on YouTube! Be sure to check the AGS Facebook Group for the link or click here to subscribe to our YouTube Channel to be notified when the webinar begins.



Mission Statement

The American Gem Society (AGS) is a nonprofit trade association of fine jewelry professionals dedicated to setting, maintaining and promoting the highest standards of ethical conduct and professional behavior through education, accreditation, recertification of its membership, gemological standards, and gemological research.

The Society is committed to providing educational products to inform and protect the consumer and to contributing to the betterment of the trade by creating industry standards to protect the jewelry-buying public and the fine jewelry industry as a whole.

AGS Laboratories, founded to support the AGS mission, is a nonprofit diamond grading laboratory with a mission of consumer protection. Adhering to the AGS Diamond Grading Standards, AGS Laboratories is dedicated to offering diamond grading reports that provide consistency and accuracy based on science.

American Gem Society