||9:30 a.m. - Registration
10:00 a.m. - 3:00 p.m. - Seminar, includes lunch
||$35 - Members of AGS, or GIAA-Michigan
$50 - Non-members
$25 - Any additonal staff members
||Online by September 21, 2018.
The Michigan Guild is Proud to Present
Sales Trainer, Shane Decker, During the Jewelers' Summit
In partnership with GIA Alumni Chapter and Michigan Retailers Association.
For the price of dinner and a movie, you can get access to a day-long seminar with nationally known sales expert Shane Decker, who will discuss how to increase your sales, stay motivated and take advantage of industry trends.
Decker has provided much sought-after sales training for more than 3,000 stores worldwide, and is a featured contributor to Instore, a major industry publication that targets the American jewelry store owner. He started in jewelry sales in Garden City, Kansas and sold more than 100 one-carat diamonds four years in a row.
Thanks to The Edge – Software for Jewelers and The Edge Retail Academy, GIA, and the Michigan Retailers Association, the cost of the seminar is affordable enough that we’re encouraging store owners to bring as many staff members as possible.
This is an excellent educational opportunity for beginners and experienced salespeople alike.
Decker knows what kills sales and what makes them. He has the insights to arm salespeople with ways to talk to customers about jewelry. He reminds salespeople that diamonds, for example, are desired for their emotional voltage, and should not be thought of as commodities.