The Maryland National Capitol Guild presents Phillip Bosen
"Winning with the LGBTQ Community"
Today, more than ever, it's important for the Lesbian, Gay, Bi, Transgender and Questioning (LGBTQ) community to know you are a jeweler they can feel comfortable and safe shopping with, and that they won't be judged upon entering your business.
Phillip Bosen, CG, will share his insights on how you can become the most fabulous, supportive place to buy great jewelry in your market.
Coming from a conservative, rural background in the mountains of Appalachia, Phillip's exposure to the openly gay community was very limited. Phillip will teach you how he went on to gain the trust and admiration of the LGBTQ community, how it helped grow his business and how you can do the same.
Since 1982, Phillip has been involved in various facets of the jewelry business is the principal in his consultancy, specializing in helping retail jewelers become more profitable and have more fun.