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June 2009

FOR IMMEDIATE RELEASE

 AMERICAN GEM SOCIETY™ PUBLISHES UPDATED APPRAISAL BOOK
Third edition of Cosmo Altobelli's popular "Practical Guide to Jewelry Appraising" now available

June 17, 2009
LAS VEGAS, NV
 - The American Gem Society has published an updated, third edition of appraisal expert Cosmo Altobelli's popular book, "The Practical Guide to Jewelry Appraising." The new edition features updated resource Web sites, sample letters and forms, metal pricing charts, gemstone weight estimation charts, and information on cut grades of the American Gem Society and Gemological Institute of America. Altobelli, a Certified Gemologist Appraiser, said the book delivers vital information relevant to seasoned and novice appraisers alike. "It's a common mistake to think gemological knowledge is all that is required in appraising jewelry," he said. "This book introduces the reader to the methodologies of appraising and setting up a professional appraisal service."


 American Gem Society®


American Gem Society®

Appraisal expert Cosmo Altobelli says his book is filled with useful information for both seasoned and newer appraisers.

 The American Gem Society recently published a third edition of Cosmo Altobelli's "The Practical Guide to Jewelry Appraising."

The 261-page, soft-cover book discusses topics including:

*Twenty-four different types of appraisals and reports
*Take-in procedure
*Valuation of treated gemstones
*Marketing and advertising
*Fees
*Specific descriptions
*Fair market value
*Mediation and arbitration
*Sample appraisals, contracts, and forms
*Expert witness
*Sixteen personal case histories

"We're pleased to partner with Cosmo Altobelli once again to update a book that's becoming a must-have in appraisal circles," said Ruth Batson, executive director and CEO of the Society. "Today's professional appraiser is in demand, and not just for insurance purposes. Mr. Altobelli's informative work details the ethics, expertise, and equipment needed to conduct a best-in-class appraisal business and write professional documents."

"The Practical Guide to Jewelry Appraising, Third Edition" is available for $69 through the American Gem Society, 8881 W. Sahara Avenue, Las Vegas, Nevada, 89117. 

Contact the Education department for orders at 702.255.6500, ext 1034.

The American Gem Society, founded in 1934 by Robert M. Shipley, is a not-for-profit trade association dedicated to proven ethics, knowledge, and consumer protection within the jewelry industry. The American Gem Society is the international professional organization awarding credentials of Registered Jeweler (RJ), Registered Supplier (RS), Certified Gemologist (CG), Certified Gemologist Appraiser (CGA), and Independent Certified Gemologist Appraiser (ICGA). Members are held to the highest ethical and professional standards in the industry and must pass annual recertification examinations to maintain their American Gem Society titles. Less than five percent of jewelers in the country have met the exacting requirements necessary for membership. For more information regarding the American Gem Society, please call 866.805.6500, or visit their Web site at www.AmericanGemSociety.org.