Behind the Acronym: Jewelers Work Hard to Earn their Credentials

By Donna Jolly, RJ

Alethea Inns, CGA

We often urge you to locate a credentialed jeweler before you make a fine jewelry purchase. A skilled professional can help you find the right piece of jewelry so that you are not only satisfied with what you’ve bought, but confident that you made the best choice.

If their role is, therefore, crucial in the jewelry buying process, then what does it take for jewelers to stay on top of their game so that they can best help you? What is the level of skill that the initials after their name represent?

Every fall, members of the American Gem Society undergo a proud tradition: recertification of their credentials. In order to maintain their AGS titles, they are required to take an exam that tests their knowledge of gemology. The recertification exam comes with pages of articles and abstracts that AGS members must read before taking the challenging test.

The person in charge of creating the recertification exam is Alethea Inns, CGA, Director of Gemology and Education of the American Gem Society.  Ms. Inns took time out of grading recertification exams to answer four questions that will help you better understand why professional credentials matter when buying jewelry.

What exactly is a credentialed jeweler and why do you think it’s important to shop with one?

Shopping with a credentialed jeweler is like seeing any professional who is certified annually—like a CPA, for example.  It means they have committed to ongoing professional development, including staying up-to-date on developments that affect their customers. AGS credentialed jewelers are called “Titleholders” because they hold titles that differentiate them as committed professionals.

What is the importance of the recertification exam?

AGS requires each of our Titleholders to take an annual recertification exam to ensure they are up-to-date with the latest gemstone treatments, ethical disclosures, Federal Trade Commission guidelines, marketing, and appraisal principles.  This test ensures your jeweler has the most relevant knowledge to keep your best interests in mind when helping you shop for your special occasions.

Can you give us a sample question from the exam?

Which of the following is a key identifier of lead glass-filled ruby?

a. Unaltered rutile needles
b. Altered rutile needles
c. Blue flash effect
d. Fluorescence 

How does a jeweler knowing this help them to better help their customer at the sales counter?

It’s important for jewelers to know what treatments or enhancements any gemstones have been subjected to so they can disclose them appropriately to you.  Treatments and enhancements to gemstones can affect their value, care, and cleaning requirements, and ultimately your purchasing decision.  Glass-filled rubies have become commonplace in the market, and it’s important that AGS jewelers know how to recognize them.  This knowledge is an important way AGS jewelers keep the customer’s best interests in mind.

Shop with a knowledgeable, credentialed jeweler. It’s the number one way you can ensure that you are making an informed decision at the sales counter. Find your local AGS jeweler here: https://www.americangemsociety.org/find-a-jeweler


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